Basically, for every MiiR bike pre-sold, some of the proceeds will go to their partners at World Bicycle Relief and the Boise Bicycle Project.
World Bicycle Relief—which already has several partnerships in the city, including a Theo Chocolate bar—employs people at African bicycle factories to manufacture custom bikes designed specifically for conditions in rural Africa. The organization provides these bicycles to people, especially women, who can use them to get to school or create businesses.
People can currently pre-order the bikes through MiiR’s Givecraft campaign. The company is also throwing a party at Theo Chocolate from 6:30–9 p.m. November 9 if you want to learn more or see their Taiwanese-made bikes in person.
Here’s a video about the campaign: